Just before the globally renowned Ibiza Rocks Hotel opened its doors to holiday-makers and A-list hitmakers alike this summer, world-famous street artist Ben Eine popped over to the hotel and hand-painted his version of the iconic Ibiza Rocks logo onto a giant plectrum measuring 120cm high. For just a €2 entry fee, one lucky person will not only win this valuable artwork but also bag a trip for two to the beautiful White Isle at the end of the season to collect it with pride in person whilst staying at Ibiza Rocks Hotel – the home of the pool party in Ibiza.
All the money raised goes to The Hepatitis C Trust and its campaign to eliminate hepatitis C. The Trust is so nearly at the point of realising this ambitious target, it just needs that one final push to make elimination a reality. Most exciting of all, NHS England has announced its ambition to eliminate this virus by 2025. Entry is easy, just go to artonapostcard.com/products/beneinecomp.
Multiple entries are allowed and the more entries you make the bigger your chance of winning this exceptional prize.
While Ben was visiting Ibiza Rocks Hotel he also painted a wall or two to really make his mark on Ibiza Rocks’ biggest summer season yet, with 58 pool parties featuring huge residencies from major artists including Craig David, Rudimental and MK plus Stormzy’s #MERKY Festival amongst much more. Guests can snap themselves in front of the stunning statement wallart with the hashtags #artonapostcard #Ibizarocks #BenEine and the best photo will receive a unique giveaway each month (e.g mini Ben Eine plectrum, Ben Eine x Ibiza Rocks T shirt or even a limited-edition plectrum print).
Contact
Ant Donvaband – ant@sustainagency.com or 07999 652858
Or
Gemma Peppé – gemma.peppe@hepctrust.org.uk or 07812742867
Notes to the Editor
Art on a Postcard raises money for The Hepatitis C Trust.
The Hepatitis C Trust is the national UK charity for hepatitis C. It was founded and is now led and run by people with personal experience of hepatitis C and almost all of our Board, staff and volunteers either have hepatitis C or have had it and cleared it after treatment.
Art on a Postcard raises money through secret postcard auctions and postcard sales which occur throughout the year. They have had work donated from well established artists such as Peter Blake, Damien Hirst, Harland Miller, Gavin Turk, Rachel Howard, Gilbert and George, Polly Morgan, John Wragg RA, Stephen Chambers RA, Michael Craig-Martin and Cecily Brown as well as emerging talent such as David Shillinglaw, Hayden Kays and Daisy Cook, urban artists Ben Eine, Pure Evil and Inkie and photographers Dougie Wallace and Rankin.
About Ben Eine
Born in London, Ben Eine is one of the most successful street artists in the world and is regarded as a pioneer in the exploration of graffiti letterforms. Originally a writer, Eine started his career over 25 years ago, leaving his first tag all over London before developing his distinct typographic style. Eine’s aim was to point out that street art is distinct from graffiti. He believed “street artists want to add something to the environment. They consider the audience, whereas graffiti writers don’t care about anyone except themselves, they do it purely for the kick”.
Eine’s bright and colourful letters were created to stand out from the usual tags and dubs seen on the streets and can still be found in areas of East London. These letters appear on shop shutters and often spell whole words across walls. Eine first came to prominence in the “commercial” graffiti scene through his symbiotic partnership with London graffiti artist Banksy. In 2010 the UK Prime Minister David Cameron gifted his artwork to President Obama, while a particular area of the East End was named ‘Alphabet City’ after his colourful array of shopfront ‘shutter art’. Currently Ben Eine’s work is held in the permanent collections of the V&A, London, The Museum of Modern Art, Los Angeles and galleries worldwide, while his street art works can be seen all over the world – most recently he completed a huge mural on the British Embassy in Abu Dhabi.
About Ibiza Rocks Group
Ibiza Rocks is a market-leading music tourism brand with event hotels that are driven by content programmes and cater for party tourists. Sitting at the crossroads of music and travel to create unique, immersive holiday experiences, IRG operate and promote hotels, events, a travel company, bars & diners and retail stores in Ibiza. With core brand values of attitude, atmosphere and authenticity, what Ibiza Rocks truly specialise in is creating energy.
The award-winning Ibiza Rocks live music concept was created in 2005 and since then Ibiza Rocks has hosted the world’s biggest bands, the most exciting breakthrough acts and hottest DJs live in concert under the Balearic stars. In 2008 the group pioneered the ‘branded hotel’ concept with the opening of the Ibiza Rocks Hotel.
Every summer Ibiza Rocks host weekly event concepts in the unique open-air courtyard and pool party space of the Ibiza Rocks Hotel, delivering a varied day to night experience for a new generation of music lovers. Combining cool accommodation and expert knowledge alongside music events and branded entertainment, Ibiza Rocks offers a whole lifestyle under one roof.
Celebrating 14 summers since kickstarting the regeneration and social rejuvenation of Ibiza in 2005, Ibiza Rocks stands strong as the pioneer of bringing new sounds and unique holiday experiences to Ibiza and beyond.